Comments on: Music Marketing with a Purpose http://www.musicianwages.com/the-working-musician/music-marketing-with-a-purpose/ The Community for Working Musicians Sat, 11 Feb 2012 15:18:11 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Jai http://www.musicianwages.com/the-working-musician/music-marketing-with-a-purpose/comment-page-1/#comment-2315 Jai Tue, 16 Jun 2009 02:53:14 +0000 http://www.musicianwages.com/?p=2338#comment-2315 Great article. As an independent artist the information is helpful towards my focus and direction in building a fan base. Thank you for sharing your expertise. Great article. As an independent artist the information is helpful towards my focus and direction in building a fan base. Thank you for sharing your expertise.

]]> By: The Self-Released Album Reference Guide for Independent, DIY Musicians - Musician Wages.com http://www.musicianwages.com/the-working-musician/music-marketing-with-a-purpose/comment-page-1/#comment-1441 The Self-Released Album Reference Guide for Independent, DIY Musicians - Musician Wages.com Fri, 24 Apr 2009 04:11:48 +0000 http://www.musicianwages.com/?p=2338#comment-1441 [...] Music Marketing with a Purpose is a virtual “Part II” of the prior article. In it, David helps you focus on your priorities, whatever they may be. This sort of article is always good to revisit every few months to help re-evaluate your direction. [...] [...] Music Marketing with a Purpose is a virtual “Part II” of the prior article. In it, David helps you focus on your priorities, whatever they may be. This sort of article is always good to revisit every few months to help re-evaluate your direction. [...]

]]> By: Topics about Merchandise » Archive » Music Marketing with a Purpose - Musician Wages.com http://www.musicianwages.com/the-working-musician/music-marketing-with-a-purpose/comment-page-1/#comment-1211 Topics about Merchandise » Archive » Music Marketing with a Purpose - Musician Wages.com Sat, 04 Apr 2009 11:40:54 +0000 http://www.musicianwages.com/?p=2338#comment-1211 [...] David Rose placed an interesting blog post on Music Marketing with a Purpose - Musician Wages.comHere’s a brief overviewMake sure fans can purchase music, merchandise, tickets and anything else you sell directly from you / your website. Both Audiolife and Nimbit offer direct commerce solutions for musicians that can be easily added to any website. … [...] [...] David Rose placed an interesting blog post on Music Marketing with a Purpose – Musician Wages.comHere’s a brief overviewMake sure fans can purchase music, merchandise, tickets and anything else you sell directly from you / your website. Both Audiolife and Nimbit offer direct commerce solutions for musicians that can be easily added to any website. … [...]

]]> By: Kevin Ebaugh http://www.musicianwages.com/the-working-musician/music-marketing-with-a-purpose/comment-page-1/#comment-1199 Kevin Ebaugh Fri, 03 Apr 2009 19:18:28 +0000 http://www.musicianwages.com/?p=2338#comment-1199 Hey David, thanks for the mention. Your three questions are ones that are very important for any musician to ask at any point in their career. Being able to answer them is being an informed musician. We at Nimbit give our artists the most useful and up-to-date information available regarding their sales and fanbase in order to support marketing and sales decisions. I'll let your readers check the rest out on our site. Thanks again for the mention! Kevin Ebaugh Hey David, thanks for the mention. Your three questions are ones that are very important for any musician to ask at any point in their career. Being able to answer them is being an informed musician. We at Nimbit give our artists the most useful and up-to-date information available regarding their sales and fanbase in order to support marketing and sales decisions. I’ll let your readers check the rest out on our site.

Thanks again for the mention!

Kevin Ebaugh

]]> By: Morgan Sully http://www.musicianwages.com/the-working-musician/music-marketing-with-a-purpose/comment-page-1/#comment-1040 Morgan Sully Mon, 09 Mar 2009 21:15:25 +0000 http://www.musicianwages.com/?p=2338#comment-1040 This is a great post - I really like the word 'purpose' infused with 'marketing'. This really resonated - "When considering what you want your marketing efforts to accomplish think more in terms of how you can develop a direct, long-term relationship with fans instead of just focusing on adding “X” number of email subscribers or Twitter followers this month." For any community building, it's more important to develop deeper relationships with what you have so you have a strong core going forward. This is not a popularity contest. Successful strategy/outreach develops from whatever you learn in your initial stages. I think this comes around in the end when you say 'don't do this alone' - having established those good relationships with 'core' fans in the beginning goes a long way. I'm doing similar in Oakland right now and actually created a S.W.O.T. analysis template (Strengths, Weaknesses, Opportunities, Threats) for organizing community/marketing efforts. http://www.memeshift.com/2009/02/18/visceral-swot-analysis-and-organizing-east-bay-electronic-music-communities/ Purpose is important for moving forward. This is a great post – I really like the word ‘purpose’ infused with ‘marketing’.

This really resonated – “When considering what you want your marketing efforts to accomplish think more in terms of how you can develop a direct, long-term relationship with fans instead of just focusing on adding “X” number of email subscribers or Twitter followers this month.”

For any community building, it’s more important to develop deeper relationships with what you have so you have a strong core going forward. This is not a popularity contest. Successful strategy/outreach develops from whatever you learn in your initial stages. I think this comes around in the end when you say ‘don’t do this alone’ – having established those good relationships with ‘core’ fans in the beginning goes a long way.

I’m doing similar in Oakland right now and actually created a S.W.O.T. analysis template (Strengths, Weaknesses, Opportunities, Threats) for organizing community/marketing efforts.

http://www.memeshift.com/2009/02/18/visceral-swot-analysis-and-organizing-east-bay-electronic-music-communities/

Purpose is important for moving forward.

]]> By: Alexa Weber Morales http://www.musicianwages.com/the-working-musician/music-marketing-with-a-purpose/comment-page-1/#comment-1010 Alexa Weber Morales Thu, 05 Mar 2009 23:21:51 +0000 http://www.musicianwages.com/?p=2338#comment-1010 This is great. There are some good pointers here to explore. A friend has been wanting to sell MP3s on their site, as they're not getting a penny from the ones being sold on iTunes (Suggestion: an article on getting $$ from iTunes when the artist's music is distributed by a 3rd party, not to mention how Harry Fox is enforced in such cases). This is great. There are some good pointers here to explore. A friend has been wanting to sell MP3s on their site, as they’re not getting a penny from the ones being sold on iTunes (Suggestion: an article on getting $$ from iTunes when the artist’s music is distributed by a 3rd party, not to mention how Harry Fox is enforced in such cases).

]]> By: David J. Hahn http://www.musicianwages.com/the-working-musician/music-marketing-with-a-purpose/comment-page-1/#comment-1008 David J. Hahn Thu, 05 Mar 2009 21:06:55 +0000 http://www.musicianwages.com/?p=2338#comment-1008 Great advice, David. I've always liked the $52.45 marketing plan article on your site - thanks for writing for MW! Great advice, David. I’ve always liked the $52.45 marketing plan article on your site – thanks for writing for MW!

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